Background & Inspiration
Google Ventures Design Sprint Concept
Full GV Sprint Concept Playlist
Simon Sinek - The Golden Circle
David Gerhardt - Drift
How Drift Started a Movement to Achieve Hypergrowth with Dave Gerhardt
At this point, there's probably not a single B2B marketer who hasn't heard of Drift. They created a category (and wrote the book on it), have thousands of raving fans, and dominate everyone's LinkedIn feed every month or so. By anyone's measure, they're a hypergrowth company that's not slowing down.