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I sell attention.

I develop audiences, generate leads, and grow revenue for brands, products, and people in the mortgage and fintech industries.

Hi! I'm Bill Rice.

I’m the founder and CEO of Kaleidico, a lead generation agency. We help mortgage lenders and law firms design, build, and operate lead generation platforms.

I’m the Owner and Principal Consultant of BR Advisory Group, a sales and marketing advisory firm. I help Fintech Sales and Marketing Departments build lead generation strategies.

I’m the CMO of ProPair, a sales and marketing operations optimization platform. We help scaling sales and marketing operations consistently and predictably gain 10% or more on their conversion rate, using AI/ML to definitively identifying the leads with the highest probability of closing and getting them to the sales agents that are most likely to close them.

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Essays

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Lead Generation
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Lead Management
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Mortgage Market
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Sales Operations
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Email Marketing
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Web Design

What I’m Reading

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2022

Genghis Khan and the Making of the Modern World by Jack Weatherford
Can’t Hurt Me: Master Your Mind and Defy the Odds by David Goggins
The Art of Business Online Writing: How to Beat the Game of Capturing and Keeping Attention by Nicolas Cole
Never Pay the First Bill: And Other Ways to Fight the Heath Care System and Win by Allen Marshall
Founder Brand: Turn Your Story Into Your Competitive Advantage by Dave Gerhardt
19 Tiny Habits That Lead to Huge Results by Nicolas Cole
How to Design and Teach Workshops that Work Every Time by Rob Fitzpatrick
Is This Anything? by Jerry Seinfeld
The Almanack by Naval Ravikant
Uncontrolled Spread: Why COVID-19 Crushed Us and How We Can Defeat the Next Pandemic by Scott Gottlieb
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2021

The Minimalist Entrepreneur: How Great Founders Do More with Less by Sahil Lavingia
The Millionaire Fastlane: Crack the Code to Wealth and Live Rich for a Lifetime by MJ DeMarco
Winning the War in Your Mind: Change Your Thinking, Change Your Life by Craig Groeschel
At Your Best: How to Get Time, Energy, and Priorities Working in Your Favor by Carey Nieuwhof
Taliban: Islam, Oil, and the Great New Game in Central Asia by Ahmed Rashid
How to Live: 27 Conflicting Answers and One Weird Conclusion by Derek Sivers
Private Lender Playbook: How to Passively Invest in Real Estate as a Private Mortgage Lender by Brant Phillips
Outlaw Platoon: Heroes, Renegades, Infidels, and the Brotherhood of War in Afghanistan by Sean Parnell, John Bruning
The Great Influenza: The Epic Story of the Deadliest Plague in History by John M. Barry
Beyond Order: 12 More Rules for Life by Jordan B. Peterson
Profit First: Transform Your Business from a Cash-Eating Monster to a Money-Making Machine by Mike Michalowicz
Man’s Search for Meaning by Vicktor E. Frankl
12 Rules for Life: An Antidote to Chaos by Jordan B. Peterson
When: The Scientific Secrets of Perfect Timing by Daniel H. Pink
No Rules: Netflix and the Culture of Reinvention by Reed Hastings and Erin Meyer

🧐 Learn more about Bill Rice

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About Me
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Speaking
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Contact Me
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©️ Bill Rice Consulting LLC